OUR BRAND
WE BELIEVE IN CELEBRATING OUR EVERYDAY LUXURIES.
Which is why we're focused on providing our customers with high-quality, effective products that look just as beautiful as they feel. Our ingredients are sourced from vetted suppliers and our products are made in a FDA-registered facility, owned and operated in the US. We spent over two years perfecting our formulas, customizing our packaging and talking with customers to create a brand we're proud of.
Our mission is to help our customers celebrate their everyday luxuries through high-quality and effective products.
INSPIRED BY ANCIENT MESOPOTAMIA
Our brand is inspired by ancient Mesopotamia, one of the first civilizations to perform oral hygiene routines using ingredients available to them. They even established dental experts - the first "dentists" - to help care for their teeth.
Our brand name, ARAME, represents a Mesopotamian region, called Aram, and refers to its people, the Arameans. Our logo - the alaph - is the letter "A" in Aramaic, the language spoken by the region. For us, this logo represents the start - like starting our morning and evening with our products.
FROM OUR FOUNDER
One night, tired from a long day at work, I realized how much I loved my night-time skincare routine but hated brushing my teeth. I had nine steps in my skincare routine - a moment of self-care to start and end my day stress-free.
As a luxury cosmetics buyer at the time, I wondered why there were no products that combined quality, efficacy, and beauty the same way other beauty products I loved had - instead, I was left with messy tubes, American-flag stripes, and ingredients I couldn't pronounce in my toothpaste. Four years of research, and a Harvard MBA later, I launched ARAME to fill the gap in the oral care market, in hopes to build better, healthier habits.
My inspiration for ARAME came from my ethnic background as an Assyrian, with deep Mesopotamian roots dating back centuries. It's my dream to share my beautiful culture with the world, in a way that makes people smile. Literally.
Thank you for being a part of the ARAME family,
xx Brittany